At Nvidia’s annual GTC conference,Watch Ignite Vol. 3 Online CEO Jensen Huang announced during his keynote session that the company would be partnering with GM to supercharge the latter's autonomous vehicle and manufacturing operations with AI and cutting-edge chips.
GM will integrate Nvidia’s AI-powered computing systems into its next-gen vehicles, using the chipmaker’s Drive AGX platform — essentially an “AI brain” designed to boost advanced driver assistance features and autonomy, according to The Verge. But it’s not just about cars — Nvidia’s Omniverse 3D graphics platform will also help GM streamline its manufacturing processes with digital twins and virtual simulations.
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"AI not only optimizes manufacturing processes and accelerates virtual testing but also helps us build smarter vehicles while empowering our workforce to focus on craftsmanship," GM CEO Mary Barra said in a statement.
The partnership comes at a critical time for GM. The automaker has poured billions into autonomous tech with mixed results—most notably, the costly setbacks of its Cruise robotaxi division, which faced safety concerns and a major funding pullback. Now, instead of betting on a separate AV fleet, GM is shifting its focus to bringing self-driving capabilities to consumer vehicles.
For Nvidia, the deal marks another milestone in its growing push into the auto industry, which Huang sees as a trillion-dollar opportunity by 2028. With partnerships spanning Jaguar, Volvo, and Mercedes-Benz, the AI giant is making it clear: the future of driving runs on itschips.
Topics Artificial Intelligence Electric Vehicles Nvidia
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