Elon Musk's endorsement of an antisemitic conspiracy — and Hizoban Higasa no onnaa report showing big brands' ads on pro-Nazi content — has resulted in lost ad revenue dollars for X from Apple, Disney, and now celebrity socialite Paris Hilton.
Just last month, X CEO Linda Yaccarino announceda partnership with Hilton. According to Yaccarino, Hilton and her company 11:11 were going to launch several new media initiatives on the Elon Musk-owned platform formerly known as Twitter.
This Tweet is currently unavailable. It might be loading or has been removed.
"The queen of pop culture, music, business, and TV is #Sliving on X," Yaccarino postedon October 2. "@ParisHilton welcome to the @X family, we're excited to launch an official partnership with you and your next-gen media company 11:11. Together we're going to create a launchpad for new initiatives in video and live video, live commerce, Spaces, and so much more. Let's do this!!"
On Tuesday evening, November 21, 11:11 Media president and COO Bruce Gersh told CNN that the company was suspending its ads on X due to the issues the platform is currently embroiled in.
“11:11 Media made the decision to immediately pull the campaign from the platform,” Gersh said.
While her company has suspended its ad campaigns, the status of Hilton's overall reported two-year partnership with X that was just announced last month remains unclear.
The Hilton partnership was a big deal for X and its CEO Linda Yaccarino, who Musk handpicked specifically to bring advertisers back to the platform. X has been bleeding ad revenue since Musk acquired the company last year.
Yaccarino announced the Hilton partnership during a tumultuous period for the company. The Hilton announcement came just days after Yaccarino's critically panned appearanceat Vox Media's Code 2023 tech conference. At the event, Yaccarino sharedthat X was losing millions of daily active users. She also said that most of X's top advertisers were coming back, a claim that Musk had refutedweeks earlier when he blamed the ADL for X's 60 percent drop in ad revenue.
Hilton's 11:11 Media joins a growing list of advertisers that have suspended ad campaigns on X in the past week. On Monday, X suedMedia Matters, the media watchdog that published the report that discovered ads from brands like Comcast on pro-Nazi content.
However, companies continue to join IBM, Disney, Apple, and others in pulling their ads from X. Over the last few days alone, Sony, Fox Sports, and Ubisoft have paused their ad campaigns after an NBC Newsreport found some of their ads appearing on antisemitic pages and search results on X.
Topics Social Media X/Twitter Elon Musk
Prince Harry hits back at 'sexist and racist' trolling of girlfriend Meghan MarkleSlutbot is a NSFW robot designed to up your sexting gameVideos of insanely long voting lines show serious dedication9 times British Twitter narrated the U.S. election in glorious fashionDon't hold your breath for that 16Facebook will use AI to stop suggesting you invite dead friends to eventsPhoto of girl sleeping with Hillary Clinton action figure will melt your frozen heartEnthusiastic women are wearing pantsuits to go vote for Hillary ClintonTrump accuses tiny Singapore of stealing U.S. jobs, immediately gets trolledFAFSA's saucy reply to a high schooler's luxurious prom video has students stressedSymantec: 2 out of 3 hotels leak your personal detailsTime travel could ruin both 'Avengers: Endgame' and 'Game of Thrones'Amazon Alexa adds detailed news reading optionRihanna wore the best tAll the ways to watch the votes roll inTesla's Sentry Mode helps police find burglarHere's where you can and can't snap that ballot selfieFacebook and Google head back to Congress for hearing on white nationalismParty pooper Trump is having a cash bar at his election night partyGoogle's drone delivery service just got approved for public use in Australia NYT Strands hints, answers for December 10 Best Apple Pencil Pro deal: Save $30 at Best Buy Best Amazon deal: Save 15% on the Amazon Kindle Kids Best Apple Watch SE deal: Save $60 at Amazon Lego deals: Take up to 30% off at Amazon, Target, and elsewhere Best Target deal: Save $25 when you spend $100 on select toys at Target Philips 43 OpenAI makes canvas, its editing tool, available to everyone How to try OpenAI's Sora right now Wordle today: The answer and hints for December 10 NYT mini crossword answers for December 10 Here's what dominated Google's Year in Search 2024 Webcam models are exploited by studios and online platforms, according to new report Best earbuds at Amazon: Bang & Olufsen Beoplay EX wireless earbuds are 50 percent off Best stocking stuffer deals: Save 20% at Amazon when you buy 5 items Best gaming laptop deal: Save $300 on HP Omen 14 gaming laptop NYT Connections hints and answers for December 10: Tips to solve 'Connections' #548. NYT Strands hints, answers for December 9 Google is suing a federal regulator over supervision of its payment division Best Chroma Pearl DualSense controller deal: Get $20 off at Best Buy
2.6549s , 8225.7109375 kb
Copyright © 2025 Powered by 【Hizoban Higasa no onna】,Openness Information Network